Marketing. When operating as a consultant, you won’t necessarily be marketing your company; you’ll be marketing yourself. You’ll have to “package” yourself in a way that makes people trust you. For instance, if you’re marketing yourself as a financial consultant, ask yourself why someone would trust you with their life savings, and then figure out a way to convey that to potential clients. It might be in the form of a brochure, a portfolio, a sales letter, or all three.
Create a killer course experience: With your course validated and in the works, you need to figure out how people will take it. Most course creators choose to host their courses (after going down the path of learning how to make a website) on their own blogs. This way, they get all the value of bringing customers back to their site on a regular basis. I host my own courses from a subdomain on my own site so I can easily add more. The course experience is incredibly important as well. And after trying most of the solutions, I highly recommend Teachable—an online platform designed specifically for courses.
You might be desperate for work, but don’t necessarily jump at an opportunity that sounds too good to be true. In my article about common Craigslist scams, I wrote about fake employers who “hire” new employees, then “accidentally” send them too much pay. They’ll ask their victims to wire back the difference, but a few weeks later, when the bank discovers that the initial check is a fraud, the “employee” is on the hook for hundreds, sometimes even thousands of dollars. If a job offer sounds too good to be true, it probably is.
There are many ways to get people onto your list. Lead magnets are one such resource. For example, you can build ebooks, checklists and cheat sheets. But you can also do content upgrades, such as PDF versions of an article with added resources in them, four-part video training series, and more. Think about your audience and what you can offer them to better serve them, then treat them with some respect and you'll eventually reap the rewards.
Test websites. Remote usability testing means getting paid to navigate a website for the first time and giving feedback to the website owner. Most tests take approximately 15 minutes, and you can get paid up to $10 for each test. A test involves performing a scenario on the client’s website and recording yourself doing it. For example, you might be asked to go through the process of selecting and purchasing an item on a retailer’s website.
Next, you need to set up and build your YouTube channel. Your YouTube channel is your homebase for all your content. If you already have a Google account for Gmail or Google Drive, then you can use that to log-in to YouTube and start setting up your channel. Pick a username that works for you and is memorable (if you’re using an existing Google account you’ll have to edit your username in Google+).
Job Boards. When you’re first starting out, you’ll have to go looking for work, and the best place to do that is on one of the online job boards. Places like Fiverr, Elance, Freelancer, and oDesk are today’s writers’ best friends. They allow individuals and businesses to post projects, and freelancers to bid on them. Take a look around the sites, sign up for the free access in the beginning, and then begin to place bids on the projects that interest you. It will take some trial and error to find your groove, but once you do, the jobs will start to roll in.
So, where are we supposed to turn to make money the legitimate way online? This isn't just about generating passive income; this is also about finding ways and means to create an active income through the conveniences afforded to us by the internet that will not only help us with our debt obligations, but also empower us to save, invest and get really rich in the future.